Home > Drew Spence, Griffin Avid, Notes from the Desk > Setting Goals as a Producer

Setting Goals as a Producer

Forum hound Griffin Avid chimes in over at FutureProducers and drops a gem or two…

A poster named Benjah had this thought and question…

Music Production Producer at console

Without a definite end, you may find yourself at the beginning.

Setting Goals as a producer.

So my summer has started and I am trying to Create a goal and a Plan for improving my production skills.

My only problem is the goal is extremely fuzzy. ” Considerably improve production skills.”

All research suggests that goals are best set as Specific Measurable, Attractive, Realistic and Time-Framed statements.

So how do i go about Making a Goal like this for production? What do you guys do? What is your goal setting process like? And while your here you can also give me some general suggestions on the process of improvement.

What is your goal setting process like?
=============================================================================
So how do i go about Making a Goal like this for production?
I say if your goal involves becoming a better producer, you need to do some producing.
Make your end goal to produce a real record by summer’s end.
If that’s the finish line; to release a project, then you can work backwards, step by step figuring out what you need to do and be doing week by week, day by day.

I don’t know too many people who just keep getting better and better (forever).
I know early on, it’s technical concerns…how do I…what fixes….what’s the best…
But after that, it’s all what you choose to do….
and I don’t think you make better choices without EXPERIENCE.

What I see are artists who always like their newest stuff more so they think they are improving-
when really they are just staying in the same place, which is slightly behind the curve.
When strings were poppin, they made 100 beats with strings….
When 808s were what’s up, they made 100 beats with 808s…..
When trap beats are….you get the idea…that guy will always be following the current trend trying to be relevant and always remaking his catalog.

That is also close to eras, like when you kept making the same kind of beats….and then you switch up. It’s possible that people could like a certain style of tracks more, but you don’t really find that out till you get out there and show some consistency.

What do you guys do?
First, pick your lane/direction. Understand that your goal is to be the best (you can be) in that direction.
I say you get past the technical concerns.
Can you make music? You got that part down yet?
Next, grab some acapellas and make some remixes.
Mostly, it’s about working with vocals. If that’s what’s at the end, why spend all your time playing around with loose beats and unfinished instrumentals?
Make some songs with other rapper’s vocals. That is the process.
You’ll learn to work harder and construct bridges, hooks, intros, outros, variations and you have the original track as a bar to rise to.
Not only can you share that music as a primer for what’s to come, you can use that feedback (FROM A LOT OF [regular = not other producers] PEOPLE) to figure out your weak/strong areas.
Real data on what works and what doesn’t.

Your music needs to improve to the point where NO ONE has technical concerns and feedback is only like or dislike or they like one track better than another.
When people want copies of your music to listen to and rappers want to rhyme and make songs with them…
makes it pretty easy to figure out how close you are. People should like and want to listen to your remixes. Someone should suggest you send it to the artist.
Comments like that are your gauge. If everyone just says “That’s nice” or “That’s cool” you’re not done yet.

What is your goal setting process like?
I write a list and have documents called planners. Planners are outlines for projects [title, song names, artists, business ideas even a tally of money spent]
There is also a list I have with things to do. It’s on one sheet of paper and as I do something I cross it off. When I get everything done that can be done in a day, I can relax fully.
There are so many things to do, you can’t possibly carry them around in your head, you’ll need to write them down. One column might be small stuff and another might be far off stuff that needs prep time.

And while your here you can also give me some general suggestions on the process of improvement.
Honestly, the simplest one is to decide who your target audience is and expose yourself for feedback.
There’s no point to using your imagination. “Boy when they hear this…”
“This is something they ought to like” “I wonder if…”

I’ve already typed too much but there is a balance between pleasing yourself and pleasing others.
You can do both, but if you (mentally) can’t; then you should pick one and accept your decision (and its consequences and/or benefits) and keep it moving.

– Griffin Avid 2013

Advertisements
  1. May 18, 2013 at 6:25 pm

    Nice post.
    Although I disagree on where you said its EXPERIENCE that people crucially need.
    I believe instead that you should have wrote KNOWLEDGE.
    It is much more correct.
    But thank you for the article, ill definitely be following most of its advice.

  1. No trackbacks yet.

Leave a Reply

Fill in your details below or click an icon to log in:

WordPress.com Logo

You are commenting using your WordPress.com account. Log Out / Change )

Twitter picture

You are commenting using your Twitter account. Log Out / Change )

Facebook photo

You are commenting using your Facebook account. Log Out / Change )

Google+ photo

You are commenting using your Google+ account. Log Out / Change )

Connecting to %s

%d bloggers like this: