Halloween 2012 FREE TREATS and LESS Tricks!

There is one day a year where it is acceptable to knock on a stranger’s door and ask for a treat. A lot of us, in and around the music industry, tend to feel and act like every day is Halloween. We wear the costume of someone serious and expect doors to be opened and our grandest aspirations advanced just because we knocked really loud.

I’ve come across many producers and beat-smiths who feel their work is done because a particular A&R has their music. They say things like they are in or it’s a done deal. I ask why? They reply something along the lines of my beats is dope. I say: yes, but why are you getting the exclusive shot? Is it possible he’s heard a lot of dope beats? Is it possible, you are not the only choice for submissions? How good an A&R can he be if YOU are the ONLY music he has to shop?

We say to artists all the time – it takes more than talent, or better yet, it takes EVERYTHING but talent. Don’t expect your ‘relationships’ to give up their contacts or pass you along or give you your big break until you’ve earned their trust or understand that they won’t help you until it helps them more.

Two sides of the Bag

What works? As a person who’s done his fair share of trick or treating I have to say some approaches work better than others. The houses that had no candy or crappy stuff got egged. The people with the quality treats got revisited -sometimes with us wearing new costumes. As a creative, that’s your goal- to keep showing up with new and engaging looks and showing your ability to arrive prepared.

If your goal is to be solicited as a business, then it makes sense to have your house in order and be able to deliver on the promises you make. Smoke and mirrors has always been a part of the game, but we are looking to create a career, not a hustle. In reverse, as a content provider, it is in your best interest to position yourself to receive long work, not luck up on a big break. Put in work if you want those doors to open.  Have a happy and safe Halloween. This blog post is sponsored by Big Fish Audio. I’ve been using their libraries for a while now and thought I’d share a one in particular that got our attention in the office.

–Drew Spence Editor In Chief Producer’s Edge Digital Magazine

http://www.ProducersEdgeMagazine.com

Platinum Synth Melodies $49.99

Platinum Synth Melodies from Big Fish Audio

Platinum Synth Melodies from Big Fish Audio

Need blazin’ synth loops that will set your productions apart from the pack? Platinum Synth Melodies is loaded with 30 multi track synth loop sets ready to help create your next urban synth laced track. From big screaming lead lines to club ready arpeggios to thick warm pads this product delivers. Whether you need hip hop, urban pop, or dance this product has you covered. Mix and match the loops to create thousands of music ideas. Platinum Synth Melodies is another Beat Warrior product from Nova Loops. The production team’s credits include Tu Pac, Flo Rida, Wu Tang, Jodeci, Mariah Carey, Chris Brown, NFL, BET, HBO, and are responsible for over 20 million records sold worldwide! All parts in this product are separated, edited and come formatted in WAV(Acidized) and Apple Loops format. When you need synth ideas for hip hop, urban pop or dance, look no further than Platinum Synth Melodies.

Download the FREE SAMPLER HERE

http://www.ProducersEdgeMagazine.com/forumdownloads/halloween2012.zip


Also, the newest Mark of the Griffin is here. It’s a Halloween themed episode called NIGHT ZONE. If you don’t know, Drew Spence from PE Mag has been working on an adventure web series about a regular guy who is turned into a vigilante/detective. Check it out.

-Xodus Phoenix

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